Unveiling
a new logo design is relatively simpler than the one re-design. This is
because, when introducing a new logo, the image is not placed at risk. But if
you change the logo already exists, in the years the reputation has stuck.
Without adequate justification for changing the logo can be disastrous. Logo
gap sufficient to explain this disaster. Clothes Shop has changed its logo
without sufficient justification, and was forced to return to the previous one.
There
are many cases in the UK market, where companies are changing the logo logos
for one reason or another. Some of the logos designed for the right reasons,
while others had no real processing logic. We analyze the possible causes to
change the design of the logo is attached:
1.
When you change your name:
All
the more reason for you to review the design of the logo is acceptable if you change
the name of the company. If you change the name of the company, the current
logo no longer valid and updated logo, new name. For example, designed the logo
of the UK Space Agency Folio idea was renewed when the name of the British
National Space Centre to "change" of the UK Space Agency. "
2.
Want to simplify:
Sometimes,
the logo is too complicated to interpret for the client. The first Logo Design for
Apple Newton was sitting under an apple tree in the interpretation of the
complex for people who have become the company. By simplifying an Apple logo.
Even the hit BBC series Dr simplify the logo in the last year in an abbreviated
form of "DW"
3.
Image of your company is in trouble:
When
images of society are affected by bad publicity or a terrible accident, it is
prudent to revive its brand. For example, in 2000, the British oil giant BP, in
an attempt to counteract the occurrence of oil spills has unveiled a new logo
to replace BP his "Green Shield" with the symbol of Helios. The
company faces an identity crisis of a new oil spill incident.
The
fourth has become obsolete:
Human
nature is dynamic and needs change over time. The maintenance of a logo can be
static long cushion the company's corporate image. Customers can get bored with
the logo of your age and maybe a new and revitalized in need. This is what the
production company redesigned its sweet Bowling logo design of a modern Europe.
Designed by British designer recently Thousands logo, new logo of modern art.
5th
When two companies merge:
If
two companies merge into one identity has recently installed. Therefore, if the
merger takes place, the need to change the design of the logo is necessary. For
example, in Britain, the two companies merged Price Waterhouse and Coopers
& Lybrand, now known as PricewaterhouseCoopers. The logo also appears in a
new and different format. Beautiful Logo Designs
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Alice
www.alicemazzara.blogspot.com
Ahora quiero yo cambiar de logo en mi empresa,pero nada me gusta.
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